Three things it never does
Each is absolute. There is no plan, flag or partner arrangement in which any of them becomes available.
01Never hides a rating
A one-star rating is stored, counted and emailed to the business like a five-star one. Nothing is held back or dropped.
02Never publishes on anyone's behalf
The Google step is a button to Google. The customer writes their own words and presses publish, or closes the tab.
03Never lets the merchant pick who goes to Google
The merchant cannot set which ratings go on to Google or how often customers are asked. Four stars, the middle face, a 7 or an 8 are neutral and lead to the same page as a positive rating.